Sales Growth: Five Proven Strategies from the World’s Sales Leaders (2nd edition) | Growth, Marketing & Sales

April 2016 | Thomas Baumgartner, Homayoun Hatami, Maria Valdivieso de Uster

Sales Growth: Five Proven Strategies from the World's Sales Leaders focuses on what’s on every leader’s agenda in today's turbulent business climate: growth. Through interviews with more than 200 sales leaders from the world’s most successful B2B and B2C companies, the authors have distilled the stories and insights into a set of practical, real-world insights across five major themes:

• Finding growth before your competitors do
• Selling the way customers want
• Optimizing sales operations and technology
• Finding sales leaders who continually challenge the status quo and thoughtfully manage performance
• Leading sales growth to make change happen

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